Norwell Visiting Nurse Association
Also known as Croi Health
Norwell Visiting Nurse Association reported $52.2 million in revenue and $48.9 million in expenses for calendar year 2025. Of every $100 it spent, $83.83 went to program services, $13.01 to management and general costs and $3.16 to fundraising. Its largest source of revenue was program service revenue such as fees, sales and contracts: 82.2% of the total. The highest compensation it reported for one person was $405,521 (CEO). 105 people received more than $100,000 in reportable compensation. Revenue rose 109% between 2019 and 2025. Source: Form 990, 2025.
Where $100 of spending went
Calendar year 2025 · Form 990, Part IX, line 25 · total expenses $49MFor context, the median across 2,433 covered unclassified charities: $88.27 programs, $11.68 management, $0.05 fundraising (medians computed separately, so they may not sum to $100).
Where $100 of revenue came from
Calendar year 2025 · Form 990, Part VIII · total revenue $52M- Contributions & grants (non-government)$14.85 $7.8M
- Government grants$3.56 $1.9M
- Program service revenue$81.58 $43M
- Investment income$0.01 $7,789
Other revenue was negative: −$390K. The bar shows the positive sources only.
The 990 scorecard · same measures for every charity, no grades
| Measure | 2025 | Median |
|---|---|---|
| Program services Part IX 25(B) ÷ 25(A) | 83.8% | 86.7% |
| Management & general Part IX 25(C) ÷ 25(A) | 13.0% | 11.5% |
| Fundraising Part IX 25(D) ÷ 25(A) | 3.2% | 0.0% |
| Fundraising cost per $1 of contributions Part IX 25(D) ÷ Part VIII 1h | $0.16 | $0.01 |
| Contributions & grants share of revenue Part VIII 1h ÷ 12 | 18.5% | 29.9% |
| Government grants share of revenue Part VIII 1e ÷ 12 | 3.6% | 3.8% |
| Program service revenue share Part VIII 2g ÷ 12 | 82.2% | 58.9% |
| Highest reported compensation Part VII-A, columns D–F | $405,521 | $301,601 |
| Highest compensation as share of expenses Part VII-A ÷ Part IX 25(A) | 0.83% | 1.38% |
| People paid over $100,000 Part VII, line 2 | 105 | 6 |
| Net assets, in months of expenses Part X 33(B) ÷ monthly expenses | 3.6 | 6.8 |
| Independent voting board members Part VI 1a–1b | 13 of 14 | 100.0% |
A median is context, not a target: hospitals, universities, food banks and grantmakers spend in very different ways. What these measures can and can't tell you.
What the money paid for, in its own words
2025 · Form 990, Part III · the three largest programs by expenseHighest reported compensation
2025 · Form 990, Part VII, Section A · roles as filed; names are in the filing, not here| Role | From this org | From related orgs | Other | Total |
|---|---|---|---|---|
| CEO Director/trustee, officer, 20.00 hrs/week | $391,862 | $0 | $13,659 | $405,521 |
| VP of Advancement Highest compensated employee, 30.00 hrs/week | $323,135 | $0 | $18,136 | $341,271 |
| CFO Officer, 20.00 hrs/week | $298,153 | $0 | $6,496 | $304,649 |
| COO Highest compensated employee, 40.00 hrs/week | $267,012 | $0 | $27,108 | $294,120 |
| HR Director Highest compensated employee, 30.00 hrs/week | $199,542 | $0 | $24,138 | $223,680 |
| Registered Nurse On Call Highest compensated employee, 40.00 hrs/week | $171,084 | $0 | $20,071 | $191,155 |
| Director of Development Highest compensated employee, 40.00 hrs/week | $174,338 | $0 | $976 | $175,314 |
105 people received more than $100,000 in reportable compensation from Norwell Visiting Nurse Association (Part VII, line 2). Compensation of current officers, directors and key employees totaled $710K (Part IX, line 5).
7 years of filings
Form 990, Parts I, VII, IX and X · each row is that year's own filing, linkedGovernance answers, as filed
2025 · the organization's own yes/no answers; explanations, if any, are in Schedule O of the filing · what each means- Voting board members, and how many are independent Part VI, lines 1a–1b14 · 13 independent
- Audited financial statements Part XII 2bYes
- Conflict-of-interest policy Part VI 12aYes
- Whistleblower policy Part VI 13Yes
- Document retention policy Part VI 14Yes
- Independent process for top executive pay Part VI 15aYes
- Board given the 990 before filing Part VI 11aYes
- Family or business ties among insiders Part VI 2No
- Aware of a significant diversion of assets Part VI 5No
- Excess benefit transaction with an insider Part IV 25aNo
- Loans to or from insiders outstanding Part IV 26No
- Lobbying, or a 501(h) election in effect Part IV 4Yes
- Over $15,000 of professional fundraising services Part IV 18No
- Over $10,000 of activity outside the U.S. Part IV 14bNo
- Employees Part I, line 5450
- Volunteers Part I, line 679
Largest outside contractors
2025 · Form 990, Part VII, Section B · businesses only| CMG CIT Acquisition LLC dba CoreMedical Contracting-RN, LPN | $538,949 |
| Hollywood Agency Advertising Services | $236,104 |
| Pembroke Medical Consulting LLC Contracting-MD | $177,875 |
| Webster Park Operator LLC Room & Board Services | $134,072 |
Individuals listed as contractors are left out. 4 contractors were paid more than $100,000 in all.
Private foundation grants it received
11 private foundations reported grants to Norwell Visiting Nurse Association totaling $207K on their tax year 2023 Form 990-PF returns. See which foundations, on WHOFUNDS.
Source: WHOFUNDS open grant graph, matched from Form 990-PF Part XV.
Correct a figure or respond
Every number above is copied from Norwell Visiting Nurse Association's own Form 990. If one doesn't match the filing, that's our error and we'll fix it. If you work for Norwell Visiting Nurse Association, you can publish a response that is linked from this page.
Share or embed this breakdown
Of every $100 Norwell Visiting Nurse Association spent in 2025, $83.83 went to programs. The full breakdown, from its IRS Form 990:
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- Chrysalis CenterLos Angeles, CA · revenue $52M · programs 89.5% · 2024
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All unclassified charities · Largest charities in Massachusetts
Questions people ask
How much of Norwell Visiting Nurse Association's spending goes to programs?
In calendar year 2025, Norwell Visiting Nurse Association reported that 83.8% of its $48.9 million in expenses went to program services, 13.0% to management and general and 3.2% to fundraising (Form 990, Part IX).
How much does Norwell Visiting Nurse Association pay its top executive?
The largest total compensation Norwell Visiting Nurse Association reported for one person in calendar year 2025 was $405,521, for the role of CEO (Form 990, Part VII, including compensation from related organizations and other compensation).
Where does Norwell Visiting Nurse Association get its money?
Of $52.2 million in revenue in calendar year 2025, 18.5% came from contributions and grants (including 3.6% from government grants) and 82.2% from program service revenue (Form 990, Part VIII).
Is Norwell Visiting Nurse Association a registered charity?
The IRS lists EIN 04-2104797 as a 501(c)(3) organization (publicly supported organization (509(a)(2))), and its records show contributions as tax-deductible. Form 990 filings on record here cover tax years 2019, 2020, 2021, 2022, 2023, 2024, 2025. A filing shows what the organization reported; it doesn't by itself show whether a program works.
Sources
- 2025: Form 990 for calendar year 2025, object 202612299349300521 · read the filing
- 2024: Form 990 for calendar year 2024, object 202522609349300302 · read the filing
- 2023: Form 990 for calendar year 2023, object 202442429349300729 · read the filing
- 2022: Form 990 for calendar year 2022, object 202333119349300738 · read the filing
- 2021: Form 990 for calendar year 2021, object 202233159349301718 · read the filing
- 2020: Form 990 for calendar year 2020, object 202143159349304349 · read the filing
- 2019: Form 990 for calendar year 2019, object 202002829349301300 · read the filing
All filings for EIN 04-2104797: ProPublica Nonprofit Explorer · IRS Tax Exempt Organization Search. Figures are as the organization reported them; we have not audited them.