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American Council on Exercise

San Diego, CA · EIN 33-0123550 · 501(c)(3) · Publicly supported organization (509(a)(2))
Latest filing: Form 990 for the fiscal year ending June 30, 2025 (tax year 2024) · View the filing · Correct or respond

American Council on Exercise reported $19.3 million in revenue and $19.7 million in expenses for the fiscal year ending June 30, 2025. Of every $100 it spent, $80.82 went to program services, $19.18 to management and general costs and $0.00 to fundraising. Its largest source of revenue was program service revenue such as fees, sales and contracts: 67.1% of the total. The highest compensation it reported for one person was $570,330 (PRESIDENT & CHIEF EXECUTIVE OFFICER). 40 people received more than $100,000 in reportable compensation. Revenue fell 23% between FY2020 and FY2025. Source: Form 990, FY2025.

Where $100 of spending went

The fiscal year ending June 30, 2025 · Form 990, Part IX, line 25 · total expenses $20M

For context, the median across 237 covered recreation & sports charities: $88.05 programs, $10.89 management, $1.06 fundraising (medians computed separately, so they may not sum to $100).

Where $100 of revenue came from

The fiscal year ending June 30, 2025 · Form 990, Part VIII · total revenue $19M

The 990 scorecard · same measures for every charity, no grades

FY2025 filing. Median across 237 covered charities in this category, from their latest filings.
MeasureFY2025Median
Program services
Part IX 25(B) ÷ 25(A)
80.8%84.4%
Management & general
Part IX 25(C) ÷ 25(A)
19.2%10.4%
Fundraising
Part IX 25(D) ÷ 25(A)
0.0%1.0%
Fundraising cost per $1 of contributions
Part IX 25(D) ÷ Part VIII 1h
Not reported$0.05
Contributions & grants share of revenue
Part VIII 1h ÷ 12
0.0%25.2%
Government grants share of revenue
Part VIII 1e ÷ 12
0.0%0.0%
Program service revenue share
Part VIII 2g ÷ 12
67.1%61.0%
Highest reported compensation
Part VII-A, columns D–F
$570,330$365,322
Highest compensation as share of expenses
Part VII-A ÷ Part IX 25(A)
2.89%2.14%
People paid over $100,000
Part VII, line 2
406
Net assets, in months of expenses
Part X 33(B) ÷ monthly expenses
3.414.9
Independent voting board members
Part VI 1a–1b
9 of 11100.0%

A median is context, not a target: hospitals, universities, food banks and grantmakers spend in very different ways. What these measures can and can't tell you.

What the money paid for, in its own words

FY2025 · Form 990, Part III · the three largest programs by expense
$8.3M expenses · 52.2% of program spending · revenue $9.6M

Continuing education and renewals: ace developed and updated approximately 40 education programs and courses, including the ace health and wellness summit: a holistic approach to mental health and mindful movement: coaching clients to become more active. Exercise professionals and health coaches are able to renew their certifications with ace through content by ace and its approved partners

$7.6M expenses · 47.5% of program spending · revenue $8.7M

Certification and preparatory education:the education of well-qualified exercise professionals and health coaches is the foundation of the ace approach to get people moving. Ace develops, reviews, and maintains educational resources, study materials and training manuals and related exams. In the past year, the number of ace certified professionals included 50,031 ace certified personal trainers; 20,396 ace certified group fitness instructors; 5,817 ace certified health coaches; 824 ace certified medical exercise specialists. Collectively, ace certified professionals held approximately 10.5…

$51,469 expenses · 0.3% of program spending · revenue $59,076

Outreach:ace continues to provide the public with science-based information to educate and encourage people from all walks of life to achieve sustainable health changes. In the past year, ace invested in original research, including youth sport coaches' knowledge of exercise physiology and related concepts. In addition, ace created the foundations for community physical activity leaders, a free online course designed to educate and empower community members seeking to get their communities more active.physical activity promotion:ace remains committed to providing the public, fitness…

Highest reported compensation

FY2025 · Form 990, Part VII, Section A · roles as filed; names are in the filing, not here
RoleFrom this orgFrom related orgsOtherTotal
PRESIDENT & CHIEF EXECUTIVE OFFICER
Director/trustee, 60.00 hrs/week
$491,917$0$78,413$570,330
CHIEF FINANCIAL OFFICER
Officer, 60.00 hrs/week
$434,601$0$86,876$521,477
CHIEF OPERATING OFFICER
Key employee, 60.00 hrs/week
$368,481$0$73,574$442,055
BOARD MEMBER & STAFF
Director/trustee, 24.00 hrs/week
$343,645$0$73,673$417,318
SVP, ONLINE BUSINESS TECHNOLOGY
Highest compensated employee, 40.00 hrs/week
$344,659$0$38,545$383,204
HEALTH & WELLNESS SERVICES
Highest compensated employee, 40.00 hrs/week
$295,927$0$42,910$338,837
VP, SALES & MARKETING
Highest compensated employee, 40.00 hrs/week
$273,485$0$43,514$316,999
DEVELOPMENT & STRATEGIC PARTNER
Highest compensated employee, 40.00 hrs/week
$295,435$0$18,986$314,421

40 people received more than $100,000 in reportable compensation from American Council on Exercise (Part VII, line 2). Compensation of current officers, directors and key employees totaled $1.8M (Part IX, line 5).

6 years of filings

Form 990, Parts I, VII, IX and X · each row is that year's own filing, linked
FilingRevenueExpensesProgramsNet assetsTop pay
FY2025 ⓘ$19M$20M80.8%$5.6M$570,330
FY2024 ⓘ$20M$25M84.3%$6.4M$633,931
FY2023 ⓘ$20M$25M82.3%$12M$687,572
FY2022 ⓘ$27M$24M83.6%$17M$717,507
FY2021 ⓘ$26M$25M81.7%$16M$691,328
FY2020 ⓘ$25M$25M82.1%$13M$635,693

Governance answers, as filed

FY2025 · the organization's own yes/no answers; explanations, if any, are in Schedule O of the filing · what each means
  • Voting board members, and how many are independent Part VI, lines 1a–1b11 · 9 independent
  • Audited financial statements Part XII 2bYes
  • Conflict-of-interest policy Part VI 12aYes
  • Whistleblower policy Part VI 13Yes
  • Document retention policy Part VI 14Yes
  • Independent process for top executive pay Part VI 15aYes
  • Board given the 990 before filing Part VI 11aYes
  • Family or business ties among insiders Part VI 2Yes
  • Aware of a significant diversion of assets Part VI 5No
  • Excess benefit transaction with an insider Part IV 25aNo
  • Loans to or from insiders outstanding Part IV 26No
  • Lobbying, or a 501(h) election in effect Part IV 4No
  • Over $15,000 of professional fundraising services Part IV 18No
  • Over $10,000 of activity outside the U.S. Part IV 14bNo
  • Employees Part I, line 590
  • Volunteers Part I, line 619

Correct a figure or respond

Every number above is copied from American Council on Exercise's own Form 990. If one doesn't match the filing, that's our error and we'll fix it. If you work for American Council on Exercise, you can publish a response that is linked from this page.

Questions people ask

How much of American Council on Exercise's spending goes to programs?

In the fiscal year ending June 30, 2025, American Council on Exercise reported that 80.8% of its $19.7 million in expenses went to program services, 19.2% to management and general and 0.0% to fundraising (Form 990, Part IX).

How much does American Council on Exercise pay its top executive?

The largest total compensation American Council on Exercise reported for one person in the fiscal year ending June 30, 2025 was $570,330, for the role of PRESIDENT & CHIEF EXECUTIVE OFFICER (Form 990, Part VII, including compensation from related organizations and other compensation).

Where does American Council on Exercise get its money?

Of $19.3 million in revenue in the fiscal year ending June 30, 2025, 0.0% came from contributions and grants and 67.1% from program service revenue (Form 990, Part VIII).

Is American Council on Exercise a registered charity?

The IRS lists EIN 33-0123550 as a 501(c)(3) organization (publicly supported organization (509(a)(2))), and its records show contributions as tax-deductible. Form 990 filings on record here cover tax years 2019, 2020, 2021, 2022, 2023, 2024. A filing shows what the organization reported; it doesn't by itself show whether a program works.

Sources

  • FY2025: Form 990 for the fiscal year ending June 30, 2025, object 202503179349304850 · read the filing · XML
  • FY2024: Form 990 for the fiscal year ending June 30, 2024, object 202413129349304501 · read the filing
  • FY2023: Form 990 for the fiscal year ending June 30, 2023, object 202303149349306160 · read the filing
  • FY2022: Form 990 for the fiscal year ending June 30, 2022, object 202213159349306521 · read the filing
  • FY2021: Form 990 for the fiscal year ending June 30, 2021, object 202143179349302224 · read the filing
  • FY2020: Form 990 for the fiscal year ending June 30, 2020, object 202013219349315901 · read the filing

All filings for EIN 33-0123550: ProPublica Nonprofit Explorer · IRS Tax Exempt Organization Search. Figures are as the organization reported them; we have not audited them.