Goodwill Industries of West Michigan
Goodwill Industries of West Michigan reported $30.3 million in revenue and $30.1 million in expenses for calendar year 2024. Of every $100 it spent, $87.34 went to program services, $12.57 to management and general costs and $0.09 to fundraising. Its largest source of revenue was program service revenue such as fees, sales and contracts: 74.1% of the total. The highest compensation it reported for one person was $234,463 (PRESIDENT & CEO). 6 people received more than $100,000 in reportable compensation. Revenue rose 31% between 2019 and 2024. Source: Form 990, 2024.
Where $100 of spending went
Calendar year 2024 · Form 990, Part IX, line 25 · total expenses $30MFor context, the median across 2,433 covered unclassified charities: $88.27 programs, $11.68 management, $0.05 fundraising (medians computed separately, so they may not sum to $100).
Where $100 of revenue came from
Calendar year 2024 · Form 990, Part VIII · total revenue $30MThe 990 scorecard · same measures for every charity, no grades
| Measure | 2024 | Median |
|---|---|---|
| Program services Part IX 25(B) ÷ 25(A) | 87.3% | 86.7% |
| Management & general Part IX 25(C) ÷ 25(A) | 12.6% | 11.5% |
| Fundraising Part IX 25(D) ÷ 25(A) | 0.1% | 0.0% |
| Fundraising cost per $1 of contributions Part IX 25(D) ÷ Part VIII 1h | $0.00 | $0.01 |
| Contributions & grants share of revenue Part VIII 1h ÷ 12 | 22.8% | 29.9% |
| Government grants share of revenue Part VIII 1e ÷ 12 | 0.0% | 3.8% |
| Program service revenue share Part VIII 2g ÷ 12 | 74.1% | 58.9% |
| Highest reported compensation Part VII-A, columns D–F | $234,463 | $301,601 |
| Highest compensation as share of expenses Part VII-A ÷ Part IX 25(A) | 0.78% | 1.38% |
| People paid over $100,000 Part VII, line 2 | 6 | 6 |
| Net assets, in months of expenses Part X 33(B) ÷ monthly expenses | 13.4 | 6.8 |
| Independent voting board members Part VI 1a–1b | 14 of 14 | 100.0% |
A median is context, not a target: hospitals, universities, food banks and grantmakers spend in very different ways. What these measures can and can't tell you.
What the money paid for, in its own words
2024 · Form 990, Part III · the three largest programs by expenseRetail and donated goods program services. Goodwill Industries of west michigan accepts donated clothing and other household goods from the public and sells these donations at goodwill's 18 community-based retail and outlet stores, as well as online. The revenue from the sale of these goods supports goodwill's mission-based employment and training programs and services. Goodwill's retail division also provides time-limited on-the-job training and work experience for people enrolled in goodwill programming. Clothing and other goods not suitable for resale in goodwill stores are sorted and sold…
Goodwill janitorial services and sustainability/recycling division. Goodwill Industries of west michigan creates employment and job training opportunities for people with disabilities and other challenges to employment through its various business lines. Goodwill's janitorial services division provides comprehensive janitorial services, commercial floor care, and carpet cleaning through work contracted with area businesses. Goodwill's sustainability/recycling division partners with area businesses to recycle or resell corporate assets such as office furniture and electronics and computers.…
Workforce development services. Goodwill Industries of west michigan provides job training and career services, as well as job placement opportunities and post-employment support to individuals with disabilities and other challenges to employment. In 2024, goodwill served 3,327 people 413 of whom were placed into competitive jobs in the community. Goodwill offers a broad range of mission-based training programs and services to fulfill a diverse set of community needs. Some people find their way to goodwill because of limited skills or work history, some have physical or developmental…
Highest reported compensation
2024 · Form 990, Part VII, Section A · roles as filed; names are in the filing, not here| Role | From this org | From related orgs | Other | Total |
|---|---|---|---|---|
| PRESIDENT & CEO Officer, 35.00 hrs/week | $195,448 | $0 | $39,015 | $234,463 |
| CHIEF FINANCIAL OFFICER Officer, 40.00 hrs/week | $128,134 | $0 | $41,535 | $169,669 |
| SUSTAINABILITY DIRECTOR Highest compensated employee, 40.00 hrs/week | $113,143 | $0 | $39,546 | $152,689 |
| CWO Highest compensated employee, 40.00 hrs/week | $135,662 | $0 | $13,250 | $148,912 |
| RETAIL OPERATION DIRECTOR Highest compensated employee, 40.00 hrs/week | $108,014 | $0 | $32,751 | $140,765 |
| OPERATIONS DIRECTOR Highest compensated employee, 40.00 hrs/week | $109,519 | $0 | $10,676 | $120,195 |
6 people received more than $100,000 in reportable compensation from Goodwill Industries of West Michigan (Part VII, line 2). Compensation of current officers, directors and key employees totaled $404K (Part IX, line 5).
6 years of filings
Form 990, Parts I, VII, IX and X · each row is that year's own filing, linkedGovernance answers, as filed
2024 · the organization's own yes/no answers; explanations, if any, are in Schedule O of the filing · what each means- Voting board members, and how many are independent Part VI, lines 1a–1b14 · 14 independent
- Audited financial statements Part XII 2bYes
- Conflict-of-interest policy Part VI 12aYes
- Whistleblower policy Part VI 13Yes
- Document retention policy Part VI 14Yes
- Independent process for top executive pay Part VI 15aYes
- Board given the 990 before filing Part VI 11aYes
- Family or business ties among insiders Part VI 2No
- Aware of a significant diversion of assets Part VI 5No
- Excess benefit transaction with an insider Part IV 25aNo
- Loans to or from insiders outstanding Part IV 26No
- Lobbying, or a 501(h) election in effect Part IV 4No
- Over $15,000 of professional fundraising services Part IV 18No
- Over $10,000 of activity outside the U.S. Part IV 14bNo
- Employees Part I, line 5682
- Volunteers Part I, line 6162
Private foundation grants it received
1 private foundation reported grants to Goodwill Industries of West Michigan totaling $110 on their tax year 2023 Form 990-PF returns. See which foundations, on WHOFUNDS.
Source: WHOFUNDS open grant graph, matched from Form 990-PF Part XV.
Correct a figure or respond
Every number above is copied from Goodwill Industries of West Michigan's own Form 990. If one doesn't match the filing, that's our error and we'll fix it. If you work for Goodwill Industries of West Michigan, you can publish a response that is linked from this page.
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Of every $100 Goodwill Industries of West Michigan spent in 2024, $87.34 went to programs. The full breakdown, from its IRS Form 990:
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Questions people ask
How much of Goodwill Industries of West Michigan's spending goes to programs?
In calendar year 2024, Goodwill Industries of West Michigan reported that 87.3% of its $30.1 million in expenses went to program services, 12.6% to management and general and 0.1% to fundraising (Form 990, Part IX).
How much does Goodwill Industries of West Michigan pay its top executive?
The largest total compensation Goodwill Industries of West Michigan reported for one person in calendar year 2024 was $234,463, for the role of PRESIDENT & CEO (Form 990, Part VII, including compensation from related organizations and other compensation).
Where does Goodwill Industries of West Michigan get its money?
Of $30.3 million in revenue in calendar year 2024, 22.8% came from contributions and grants and 74.1% from program service revenue (Form 990, Part VIII).
Is Goodwill Industries of West Michigan a registered charity?
The IRS lists EIN 38-1357148 as a 501(c)(3) organization (publicly supported organization (170(b)(1)(a)(vi))), and its records show contributions as tax-deductible. Form 990 filings on record here cover tax years 2019, 2020, 2021, 2022, 2023, 2024. A filing shows what the organization reported; it doesn't by itself show whether a program works.
Sources
- 2024: Form 990 for calendar year 2024, object 202503219349300445 · read the filing · XML
- 2023: Form 990 for calendar year 2023, object 202411699349300801 · read the filing
- 2022: Form 990 for calendar year 2022, object 202301649349300440 · read the filing
- 2021: Form 990 for calendar year 2021, object 202232699349300553 · read the filing
- 2020: Form 990 for calendar year 2020, object 202132179349301518 · read the filing
- 2019: Form 990 for calendar year 2019, object 202041979349302134 · read the filing
All filings for EIN 38-1357148: ProPublica Nonprofit Explorer · IRS Tax Exempt Organization Search. Figures are as the organization reported them; we have not audited them.