Nrf Foundation
Nrf Foundation reported $12.5 million in revenue and $10.1 million in expenses for the fiscal year ending February 28, 2026. Of every $100 it spent, $76.35 went to program services, $23.65 to management and general costs and $0.00 to fundraising. Its largest source of revenue was program service revenue such as fees, sales and contracts: 80.9% of the total. The highest compensation it reported for one person was $6,311,852 (PRESIDENT AND CEO, NRF). Revenue rose 124% between FY2020 and FY2026. Source: Form 990, FY2026.
Where $100 of spending went
The fiscal year ending February 28, 2026 · Form 990, Part IX, line 25 · total expenses $10MFor context, the median across 2,433 covered unclassified charities: $88.27 programs, $11.68 management, $0.05 fundraising (medians computed separately, so they may not sum to $100).
Where $100 of revenue came from
The fiscal year ending February 28, 2026 · Form 990, Part VIII · total revenue $12M- Contributions & grants (non-government)$19.42 $2.6M
- Program service revenue$75.55 $10M
- Investment income$5.03 $672K
Other revenue was negative: −$889K. The bar shows the positive sources only.
The 990 scorecard · same measures for every charity, no grades
| Measure | FY2026 | Median |
|---|---|---|
| Program services Part IX 25(B) ÷ 25(A) | 76.4% | 86.7% |
| Management & general Part IX 25(C) ÷ 25(A) | 23.6% | 11.5% |
| Fundraising Part IX 25(D) ÷ 25(A) | 0.0% | 0.0% |
| Fundraising cost per $1 of contributions Part IX 25(D) ÷ Part VIII 1h | $0.00 | $0.01 |
| Contributions & grants share of revenue Part VIII 1h ÷ 12 | 20.8% | 29.9% |
| Government grants share of revenue Part VIII 1e ÷ 12 | 0.0% | 3.8% |
| Program service revenue share Part VIII 2g ÷ 12 | 80.9% | 58.9% |
| Highest reported compensation Part VII-A, columns D–F | $6,311,852 | $301,601 |
| Highest compensation as share of expenses Part VII-A ÷ Part IX 25(A) | 62.54% | 1.38% |
| People paid over $100,000 Part VII, line 2 | 0 | 6 |
| Net assets, in months of expenses Part X 33(B) ÷ monthly expenses | 19.6 | 6.8 |
| Independent voting board members Part VI 1a–1b | 17 of 18 | 100.0% |
A median is context, not a target: hospitals, universities, food banks and grantmakers spend in very different ways. What these measures can and can't tell you.
What the money paid for, in its own words
FY2026 · Form 990, Part III · the three largest programs by expenseResearch and retail industry projects: in order to ensure future leadership in the retail industry, the foundation actively works with current retail leaders, educational institutions and students informing and educating them about career paths within the retail industry. The foundation also provides platforms where all of these participants can meet and engage with one another
Rise up: training and credentialing initiative designed by the retail industry to help people - regardless of educational background, economic means or age - acquire the skills they need to land jobs in retail and advance into promising careers
Scholarship programs: in support of its mission to advance the interests of the retail industry through education, the foundation sponsors several programs providing scholarships to indviduals attending eligible institutions who are interested in a variety of careers within the industry. The criteria for awarding scholarships are further described in schedule I of this form 990
Highest reported compensation
FY2026 · Form 990, Part VII, Section A · roles as filed; names are in the filing, not here| Role | From this org | From related orgs | Other | Total |
|---|---|---|---|---|
| PRESIDENT AND CEO, NRF Director/trustee, officer, 8.50 hrs/week | $0 | $5,100,934 | $1,210,918 | $6,311,852 |
| SECRETARY AND GENERAL COUN Officer, 8.50 hrs/week | $0 | $971,571 | $108,903 | $1,080,474 |
| EXECUTIVE DIRECTOR Key employee, 34.00 hrs/week | $376,526 | $66,445 | $71,660 | $514,631 |
0 people received more than $100,000 in reportable compensation from Nrf Foundation (Part VII, line 2). Compensation of current officers, directors and key employees totaled $437K (Part IX, line 5).
7 years of filings
Form 990, Parts I, VII, IX and X · each row is that year's own filing, linked| Filing | Revenue | Expenses | Programs | Net assets | Top pay |
|---|---|---|---|---|---|
| FY2026 ⓘ | $12M | $10M | 76.4% | $16M | $6,311,852 |
| FY2025 ⓘ | $12M | $14M | 84.1% | $13M | $8,395,435 |
| FY2024 ⓘ | $9.3M | $7.4M | 74.2% | $15M | $5,618,632 |
| FY2023 ⓘ | $11M | $5.5M | 84.9% | $13M | $5,334,620 |
| FY2022 ⓘ | $4.4M | $3.8M | 76.2% | $8.0M | $6,841,643 |
| FY2021 ⓘ | $2.8M | $3.8M | 72.8% | $7.6M | $4,568,268 |
| FY2020 ⓘ | $5.6M | $6.2M | 77.6% | $8.0M | $4,445,852 |
Governance answers, as filed
FY2026 · the organization's own yes/no answers; explanations, if any, are in Schedule O of the filing · what each means- Voting board members, and how many are independent Part VI, lines 1a–1b18 · 17 independent
- Audited financial statements Part XII 2bYes
- Conflict-of-interest policy Part VI 12aYes
- Whistleblower policy Part VI 13Yes
- Document retention policy Part VI 14Yes
- Independent process for top executive pay Part VI 15aNo
- Board given the 990 before filing Part VI 11aNo
- Family or business ties among insiders Part VI 2No
- Aware of a significant diversion of assets Part VI 5No
- Excess benefit transaction with an insider Part IV 25aNo
- Loans to or from insiders outstanding Part IV 26No
- Lobbying, or a 501(h) election in effect Part IV 4No
- Over $15,000 of professional fundraising services Part IV 18No
- Over $10,000 of activity outside the U.S. Part IV 14bNo
- Employees Part I, line 50
- Volunteers Part I, line 6350
Largest outside contractors
FY2026 · Form 990, Part VII, Section B · businesses only| OPEN BOX 9 LLC Design services | $298,850 |
Individuals listed as contractors are left out. 1 contractors were paid more than $100,000 in all.
Private foundation grants it received
1 private foundation reported grants to Nrf Foundation totaling $10,000 on their tax year 2023 Form 990-PF returns. See which foundations, on WHOFUNDS.
Source: WHOFUNDS open grant graph, matched from Form 990-PF Part XV.
Correct a figure or respond
Every number above is copied from Nrf Foundation's own Form 990. If one doesn't match the filing, that's our error and we'll fix it. If you work for Nrf Foundation, you can publish a response that is linked from this page.
Share or embed this breakdown
Of every $100 Nrf Foundation spent in FY2026, $76.35 went to programs. The full breakdown, from its IRS Form 990:
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Similar-sized charities in this cause
- United Against PovertyVero Beach, FL · revenue $12M · programs 83.7% · 2025
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- National Resident Matching ProgramWashington, DC · revenue $12M · programs 70.8% · 2024
All unclassified charities · Largest charities in District of Columbia
Questions people ask
How much of Nrf Foundation's spending goes to programs?
In the fiscal year ending February 28, 2026, Nrf Foundation reported that 76.4% of its $10.1 million in expenses went to program services, 23.6% to management and general and 0.0% to fundraising (Form 990, Part IX).
How much does Nrf Foundation pay its top executive?
The largest total compensation Nrf Foundation reported for one person in the fiscal year ending February 28, 2026 was $6,311,852, for the role of PRESIDENT AND CEO, NRF (Form 990, Part VII, including compensation from related organizations and other compensation).
Where does Nrf Foundation get its money?
Of $12.5 million in revenue in the fiscal year ending February 28, 2026, 20.8% came from contributions and grants and 80.9% from program service revenue (Form 990, Part VIII).
Is Nrf Foundation a registered charity?
The IRS lists EIN 52-1224690 as a 501(c)(3) organization (publicly supported organization (170(b)(1)(a)(vi))), and its records show contributions as tax-deductible. Form 990 filings on record here cover tax years 2019, 2020, 2021, 2022, 2023, 2024, 2025. A filing shows what the organization reported; it doesn't by itself show whether a program works.
Sources
- FY2026: Form 990 for the fiscal year ending February 28, 2026, object 202621769349301342 · read the filing · XML
- FY2025: Form 990 for the fiscal year ending February 28, 2025, object 202531929349301023 · read the filing
- FY2024: Form 990 for the fiscal year ending February 29, 2024, object 202411779349301621 · read the filing
- FY2023: Form 990 for the fiscal year ending February 28, 2023, object 202311869349301001 · read the filing
- FY2022: Form 990 for the fiscal year ending February 28, 2022, object 202211939349302166 · read the filing
- FY2021: Form 990 for the fiscal year ending February 28, 2021, object 202101669349301305 · read the filing
- FY2020: Form 990 for the fiscal year ending February 29, 2020, object 202033249349301228 · read the filing
All filings for EIN 52-1224690: ProPublica Nonprofit Explorer · IRS Tax Exempt Organization Search. Figures are as the organization reported them; we have not audited them.