Would You Fund It?

2007 · Seed

Would you have funded Bonobos?

Better-fitting men's trousers, online only

Two business-school students sell men's trousers with a better fit, only online, with free shipping and returns.

  • Online-only apparel
  • Narrow first product
Show what happened

✅ Success

Bonobos Walmart bought it in 2017 for $310 million.

Venture firms invested.

Sources: Bonobos (apparel) (Wikipedia)

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